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I went on a marketing seminar and pricing was a subject most delegates wanted more info about. The info was varied for different market areas, but the general rule was that if it was retail then the ??.99 was the norm. We were left in no doubt that if we were selling upmarket products then the .99 would cheapen the product in the eyes of the potential customer.

Peter

[QUOTE="Buckeye, post: 120187, member: 294"] I went on a marketing seminar and pricing was a subject most delegates wanted more info about. The info was varied for different market areas, but the general rule was that if it was retail then the ??.99 was the norm. We were left in no doubt that if we were selling upmarket products then the .99 would cheapen the product in the eyes of the potential customer. Peter [/QUOTE]

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